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Insights: Website Redesign

Raffi DerSimonian presents SOAR Analysis chart

Think Before You Ink: The Three Principles Behind Every Digital Transformation That Actually Work

Best Practices Content Strategy Design Digital Marketing
Illustration of a smaller web page connecting to a larger web page with dotted and solid lines, set against an orange background with circular patterns—visually representing a website migration approach.

Automation vs Manual vs Hybrid Website Migration: How to Choose the Right Approach for Your Content Migration

Best Practices Content Strategy Insights Website Redesign
Illustration of a hand holding a paper labeled "Website Design RFP" in front of a yellow starburst on a blue background, accented by three smaller orange stars.

How to Write a Website Design RFP That Sets Your Project Up for Success

Best Practices Content Strategy Website Redesign
A group photo of the ERI team at the eduWeb Happy Hour '25 event at the US Custom House in Portland Maine.

eduWeb Summit ’25 in Portland, Maine Was a Week to Remember

Agency News Higher Education Insights with RDS Website Redesign
Webinar cover image for "Redesigning Without Losing Rankings"

Redesigning for Visibility: Why SEO Belongs in Every Institutional Website Conversation

Best Practices Content Strategy Digital Marketing Insights SEO
A person writes "Website creation" on a whiteboard flowchart featuring terms like "User Interface," "Design," "Images," and "CMS Database.

To Open Source or Not to Open Source: Choosing the Right CMS for Your Institution’s Digital Front Door to the World

Best Practices Development Insights Website Redesign
A silver laptop with a circular blue logo sits on a table beside a white mug, with floating sheets of paper and a computer cursor nearby—capturing the dynamic process of website migration.

Leading a Successful Website Migration: Best Practices and Lessons from Team ERI

Best Practices Insights Website Redesign
Illustration of a laptop and smartphone displaying the redesigned university website, with user interface elements highlighted, over a blueprint-style background.

Beyond the Facelift: Navigating the Website Redesign Journey

Best Practices Design Higher Education Insights Website Redesign
A laptop displaying the redesigned Northwood University website sits on a table, flanked by two metallic award trophies on either side.

ERI and Northwood University Celebrate Double Silver Award Win for Northwood.edu Redesign

Agency News Best Practices Insights Website Redesign
A marble statue of a seated bearded man, embodying the wisdom of Greek Life, uses a laptop in a library setting with bookshelves in the background.

Healing your Achilles Heel: Marketing Greek Life

Best Practices Content Strategy Digital Marketing Higher Education Insights
A website page for Susquehanna University displays "Degrees & Programs" with a menu and a search bar, and shows people in a science lab setting.

Academic Program Finders That Drive Student Engagement & Enrollment

Accessibility Best Practices Content Strategy Design Development
A laptop displays a grayscale dashboard with a highlighted button, a cursor clicking it, confetti, and a blue unicorn with a rainbow trail on an orange background, capturing a delightful interaction.

The Power of Delightful Interactions: Enhancing User Experience in Mission-Driven Institutions

Best Practices Content Strategy Design Development Insights
Three people stand behind a booth with “eri engage reach impact” branding at an event in Philadelphia, with a display screen and promotional materials on the table.

EduWeb ’24 in Philly: Top 6 Moments in Review (from ERI)

Agency News Best Practices Content Strategy Digital Marketing Higher Education
Two people stand by a large wall covered with colorful, hand-drawn posters about choosing a website design direction, featuring design clichés like "Make it bigger!", "Comic Sans," and "Use more color!" in chaotic abundance.

Choosing a Website Design Direction: Tips & Strategies for Getting it ‘Right’

Best Practices Design Higher Education Insights Website Redesign
A man wearing glasses sits at a desk in an office, looking at a computer monitor displaying a chatbot response interface—a scene illustrating the impact of AI in user experience. A laptop and notebooks are also on his desk.

The Impact of AI in User Experience: The Future of Navigating Websites

AI Best Practices Content Strategy Higher Education Insights
A man holds a smartphone to his ear with his eyes closed, appearing to listen intently, suggesting the importance of digital accessibility for blind and low-vision users.

Providing User-Friendly Technology for Your Blind and Low-Vision Community: Voice Assistants & Screen Readers, Plus

Accessibility AI Best Practices Content Strategy Design

Thought Leadership in Higher Ed Digital Marketing

Bringing a wealth of experience, knowledge, and perspective to a wide range of digital marketing and communications topics.

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